1. Invitation for a ‘Tabi’ installation at Isetan Shinjuku Store, in Tokyo. As these iconic shoes are very emblematic within the House and easily recognizable in Japan, the idea was to create their footprint and highlight its very original shape.
2. Invitation for a Men’s store event in Tokyo, the idea was to present the collection through a transparent image of the Men’s Presentation in Paris.
3. Invitation for an ‘Artisanal’ Installation at Dover Street Market Ginza, in Tokyo. The idea was to develop the ‘Décortiqué’ process from the Haute Couture Collection of John Galliano by creating an unfinished cotton cover for the invitation.
4. Invitation for a store opening in Tokyo. The idea was to play with mirrors to reveal the event details and to highlight the story of Maison Margiela and its ‘Trompe l’oeil’ process.